LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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What’s a “Good” Conversion Rate? Let’s Talk Real Numbers
In 2025’s online business world, knowing what’s normal can keep you from spiralling into “Why isn’t this working?!” meltdown mode. 👉 Reflect Today: Are you judging your sales performance fairly… or comparing it to someone else’s highlight reel? Here’s the reality check every online entrepreneur needs: 1️⃣ 1–3% Is the Industry StandardThat’s right. The average…
How to Set Up a Tech-Ready Funnel for Free Lead Magnets in 3 Simple Steps
Tech doesn’t have to be terrifying.Funnels don’t have to be fancy.And sales pages definitely don’t have to involve emotional breakdowns or lawsuits (although… I’ve got stories). 👉 Reflect today: Are you holding back on launching your free lead magnet because the “tech stuff” feels like a nightmare? Here’s what we’re doing instead: 1️⃣ Step One:…
Perfection is Procrastination in a Fancy Hat
Yes, you heard me.I’ve watched so many talented people fail — not because they weren’t good enough……but because they waited too long.Tinkered too much.Polished it until it sparkled — and never launched it. 👉 Reflect today: Are you waiting for “perfect”… or are you ready for progress? Here’s the truth:You don’t know what will work…
What Is an IP Framework—and Why You Need One
Your expertise is gold—but how do you package it to stand out and show you mean business? That’s where an IP framework comes in! 👉 Reflect Today: Are you showcasing your expertise in a way that’s easy for your audience to grasp? Here’s why creating your own IP framework could be your next power move:…
The Power of Blogging: Free Traffic That Lasts
Did you know that while social media is powerful, it might only represent a fraction of your website traffic? Over 80% of my traffic comes from organic search—driven by blogs I wrote years ago. 👉 Reflect today: Are you creating evergreen content that works for you long after it’s published? Here’s why blogs are your…
How to Automate 75% of Your Business and Get Your Time Back (Without Hiring a Huge Team)
Feel like you’re juggling flaming swords just to keep your business afloat?You’re not broken — you’re just doing too much manually. 👉 Reflect today: What would your life look like if 75% of your business could run without you? Here’s how: 1️⃣ Replace 10+ Tools with ONE SystemUse one platform for websites, funnels, email marketing,…
How to Build a High-Converting Three-Step Sales Funnel (With Automation) in Under 60 Minutes
Funnels. Funnels. Funnels.They’re not just for the tech bros or fancy marketers in mankinis.They’re the essential structure that turns your content into customers — on autopilot. 👉 Reflect today: Are you relying on random posts and crossed fingers to make sales, or do you have a proper funnel that guides your buyers through the journey?…
How I Built a 7-Figure Business Through Organic Marketing Alone
Want to know the real secret to building a 7-figure business without a massive ad spend, flashy funnels, or being “Insta-famous”? 👉 Reflect today: Are you showing up as the most helpful person in the room — or are you hiding, hoping people will magically find you? Here’s what works (and keeps working): 1️⃣ Being…
Why Launching Once Is a Myth (You’re Actually Launching Forever)
So many course creators, coaches, and business owners put themselves under crushing pressure for their one big launch to be “perfect.” But here’s the truth bomb… 👉 Reflect Today: Are you launching like it’s a one-time event, or are you showing up every day like your offer is worth shouting about forever? Let me break…
Stop Doing Everything Yourself: The 3-Step Test That Will Set You Free
If your to-do list is out of control and your energy is tanking, it’s time to stop asking “How can I do this?”…and start asking: “How can this get done without me?” 👉 Reflect today: Are you holding on to tasks that could easily be handled by tech, AI, or someone else? Here’s the 3-step…