LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Turn Every Video into a Visibility Powerhouse in 2025
Think your content is working hard enough for you? Let’s make it unstoppable. 👉 Reflect today: Are you leveraging every single video you create to its fullest potential? Here’s how to supercharge your visibility: 1️⃣ Transcribe Your VideosUse Descript (my fave tool!) to transcribe your videos. Turn those transcripts into blog posts, LinkedIn articles, Medium…
Why You Should NEVER Use a Webinar Platform’s Built-In Registration Form
Let’s clear up the confusion: If you’re hosting a webinar or livestream, don’t hand over your leads to someone else’s platform. 👉 Reflect Today: Are you building your business or theirs? Here’s why you should always build your own registration funnels (especially with Tekmatix): 1️⃣ You Own the DataWhen you build your own funnel, every…
How to Turn Every Piece of Content Into a Lifetime of Free Leads
What if you never had to chase leads again — and instead, every piece of content you’ve ever made just kept working for you forever? 👉 Reflect today: Are you waiting to “go viral”… or are you quietly building a spider’s web of discoverability? Here’s the truth no one’s telling you: 1️⃣ Every Post Is…
How to Make Instructions So Clear a 10-Year-Old Could Run Your Business (And Why That’s Exactly the Goal)
Let’s be honest:If your team is confused, making mistakes, or constantly asking questions — it’s not their fault. It’s yours. 👉 Reflect today: Could someone follow your instructions without having to read your mind? Here’s your 3-step clarity + scalability framework: 1️⃣ Write SOPs for a 10-Year-OldNot because your team isn’t smart — but because…
How to Sell More, Show Up Braver, and Scale Without Selling Your Soul (or Brushing Your Hair)
Let’s get real:If you want more sales, more visibility, and a more scalable business—you’re gonna need to face the camera. And I get it. You’d rather wrestle a raccoon than press record.But video isn’t optional anymore—it’s your ticket to trust, traction, and total domination online. 👉 Reflect today: Are you hiding behind perfection when connection…
Visibility Hacks: Borrow Audiences, Book Gigs, and Automate Outreach
Want to be known, seen, booked, and trusted — faster than any Facebook ad could ever achieve? 👉 Reflect today: Are you waiting to “get visible”… or are you actively engineering your authority? Here’s your step-by-step visibility accelerator: 1️⃣ Steal Other People’s Audiences (Ethically!)Search Google using this format:[your topic] podcast [be a guest]➡️ You’ll find…
Conversion Rate, Revenue Goals & Scaling Math: What Every Founder Must Know
Scaling isn’t about more chaos. It’s about more outcome with less input — and yes, it’s completely possible. 👉 Reflect today: Are you actually scaling… or just staying busy? Here’s your revenue-scaling system in plain English: 1️⃣ Know Your Numbers, Control Your OutcomeWant to make $1M/year at a 1% conversion rate?➡️ You need 100,000 people…
From Spam Attack to Smart SaaS: Lessons from a $34K Mistake
Here’s a personal story you need to hear if you’re launching your SaaS, or really any business: 👉 Reflect today: Are you protecting your platform from scammers and freeloaders before it’s too late? 1️⃣ Turn Off Auto-Contact UploadsWhen you start, people may abuse your system by uploading fake contacts and spamming. Learn how to set…
How to Show Up on Video Even When You’re Scared (And Why It Grows Your Business)
Let’s get one thing straight—success doesn’t mean fear-free.It means doing the damn thing anyway. 👉 Reflect Today: Are you waiting to feel ready before you show up? Here’s the uncomfortable truth: 1️⃣ Every successful person you admire is scaredLike, “pants-wetting” levels of fear. The bigger the stage, the bigger the stakes. Fear doesn’t go away—it…
How Simple Systems Create a Powerful Perception of Control
If you’ve ever felt like your business is running you instead of the other way around — you’re not alone. You don’t need more hours. You need better systems. 👉 Reflect today: Are you trying to be productive… without a structure that actually supports you? Here’s why this matters more than most people realise: 1️⃣…