LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.

Stand Out From the Crowd by Targeting Your Niche!

Even if you’re in the same niche as someone else, your unique approach, design, and energy are what set you apart. 👉 Reflect today: Are you speaking the language of your audience and making your business stand out? Here’s how to stand out in a crowded market: Customization – Just like WordPress sites, it’s not…

Read More...

The Secret to Standing Out: How Your Teaching Style is Your Biggest Differentiator

👉 Reflect today: Are you showcasing your unique teaching style in your content, courses, and programs? Why Your Teaching Style Matters𝟭. Your Personality is Your BrandNo one can replicate your unique personality and approach. It’s your voice, your energy, and your presence that create connections with your audience. 𝟮. Your Method is Your MagicEven if…

Read More...

Elevate Your Online Course with These 5 Key Strategies for Accessibility, Privacy, and Engagement!

1️⃣ Offer Self-Paced LearningEmpower your students! Provide flexible access to all course materials, allowing them to learn at their own pace and schedule. 2️⃣ Provide Multiple Language OptionsGo global! Expand your reach by translating your course materials into various languages, catering to a diverse, international audience. 3️⃣ Optimize Your Course for SEOBe visible! Enhance your…

Read More...

Selling Event Tickets? Here’s a Dual Marketing Strategy to Maximize Reach!

If you’re running events, using your own platform for ticket sales is essential for tracking and follow-ups. However, tapping into public ticketing platforms can boost visibility and expand your reach. Here’s the strategy I recommend: 👉 Reflect Today: Are you reaching as many potential attendees as possible? Here’s how to amplify your marketing efforts: Two-Part…

Read More...

Embrace the Growth Process: From Seed to Oak Tree

Change and growth can feel messy, chaotic, and even painful at times. But just like a seed breaking open, this process is necessary for transformation. 👉 Reflect Today: Are you nurturing your growth, no matter which stage you’re in? But this moment of “destruction” is the birthplace of growth. It’s where your journey begins, leading…

Read More...

Building a Membership? Keep It Simple with Live Recordings!

You don’t need a massive library of courses to start a successful membership! Here’s how to simplify your course creation, deliver value fast, and avoid the overwhelm of “perfect” content creation. 👉 Reflect Today: Are you holding back on launching because you think you need a huge content bank? Here’s why you don’t need to!…

Read More...

Effective Cold Outreach: Legal Guidelines and Strategies for Engaging Potential Customers Without Spamming

Make Your Emails About Them, Not You When reaching out to your audience—whether it’s a cold email, a Christmas message, or a sales pitch—the key to connection is making it all about them. Your readers don’t need to hear how great your year has been; they need to see how you can make their year…

Read More...

Struggling with Criticism? Here’s How to Build Resilience While Staying True to Your Mission

As your business grows and your reach expands, so does exposure to both supporters and critics. Balancing your passion for what you do with a thick skin is part of the entrepreneurial journey. Here’s how to navigate it: 👉 Reflect Today: How do you balance caring about your work with staying resilient against negativity? 3…

Read More...

Want to Build a Seven-Figure Business?

Success in business doesn’t happen by chance—it happens by design. The key? A clear plan, focus, and delegation. 👉 Reflect today: What’s your One Big Thing (OBT) that will drive your business for the next 12 months? Here’s how to reach that goal: Set Your OBT – What’s the one goal that, if achieved, will…

Read More...

5 Powerful Tips to Boost Engagement & Diversity in Your Online Course!

1️⃣ Use GamificationMake learning fun! Incorporate game elements like points, badges, and leaderboards to motivate learners to complete the course. 2️⃣ Inject HumorKeep it light! Use humor to maintain a lively and engaging atmosphere that keeps learners interested and relaxed. 3️⃣ Provide Ample ResourcesEnrich the learning experience! Offer a variety of resources such as articles,…

Read More...