LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
How to Land Speaking Gigs and Build Your Authority
Ready to get in front of your target audience and grow your authority? One of the best ways to do this is by offering to speak at events and workshops—for free at first—and then letting those gigs open doors to paid opportunities. 🎤 👉 Here’s how you can get started: Remember: offering your time and…
How to Break the ‘Curse of Knowledge’ as an Educator
How to Break the ‘Curse of Knowledge’ as an Educator As educators, especially those of us who are experienced, we often suffer from something known as the Curse of Knowledge. It’s a real phenomenon where, once you know something inside and out, it’s practically impossible for your brain to remember what it was like not…
How to Plan Your Membership Offer to Transform Novices into Experts
How to Plan Your Membership Offer to Transform Novices into Experts Want to Create a Membership that Transforms Lives? When someone hands over their credit card details to join your membership, they’re expecting real value. So, how do you plan your membership offer to truly transform your members from beginners to experts? Here’s how to…
Fall Back in Love with Your Business: The Fun and Flexible Power of Membership Models
Fall Back in Love with Your Business: The Fun and Flexible Power of Membership Models After more than seven years of running a membership, I can confidently say—this is the business model I’m most glad I pursued. It’s flexible, creative, and allows you to make a lasting impact on your members while transforming your bottom…
How to Repurpose Video Content and Scale Your Business with Ease
How to Repurpose Video Content and Scale Your Business with Ease Video content is the highest engaging and highest converting type of content you can create. So, if you’re not using video yet—it’s time to get brave! 👉 Reflect today: Are you making the most out of your video content? Here’s how you can take…
Want to Scale and Reach More People? Offer Something for Every Market!
Want to Scale and Reach More People? Offer Something for Every Market! If you want to reach more people and make more profit, you need to target every sector of the market. In my world, the planet isn’t round—it’s a triangle! Why? Because this represents how the marketplace works (there is no stereotyping here, it’s…
How to Boost Retention and Maximize Customer Lifetime Value in Your Membership Subscriptions
How to Boost Retention and Maximize Customer Lifetime Value in Your Membership Subscriptions If you’re running a membership where people pay a weekly or monthly fee, the key to growth is keeping your members engaged for as long as possible. Retention is much more profitable than constantly finding new customers! 👉 Reflect today: Are you…
How to Structure Your Coaching Program: Exploring Different Approaches
How to Structure Your Coaching Program: Exploring Different Approaches Did you know there’s more than one way to run a successful coaching program? Whether you want ongoing income or a focused time-limited offer, there’s a model that works for you! 👉 Reflect today: What’s the best structure for your coaching program? Here are the most…
Why You Should Get a Business Valuation (Even if You’re Not Selling Yet)
Why You Should Get a Business Valuation (Even if You’re Not Selling Yet) Here’s the thing about valuations—they’re only meaningful if someone’s willing to pay the price. Whether it’s for a property or a business, a valuation is just an educated guess until the market speaks. 👉 Reflect today: Are you running your business in…
Do You Need to Create New Content Every Month for Your Membership?
Do You Need to Create New Content Every Month for Your Membership? The short answer: No, you don’t! If you’re running a membership, you don’t have to burn yourself out creating new content every single month. Memberships allow you to charge a monthly fee for ongoing access to what you’ve already created—on autopilot. 👉 Reflect…