LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
Creating Content is NOT About Going Viral – here’s what REALLY matters..
Creating Content is NOT About Going Viral – here’s what REALLY matters.. In a world of vanity metrics and ‘fame’ as goals for many content creators – here’s why you need to STOP worrying about YOUR popularity (self-centered marketing) and instead focus on answering your your audiences QUESTIONS – which is actually what increases your…
What is the most powerful form of marketing?
What is the most powerful form of marketing? Edu-marketing is the most powerful form of marketing that there is. When you SHOW people what you know, what you can do – by actually HELPING them in your marketing content; you will never have to ‘sell’ again. When people EXPERIENCE your expertise, instead of your sales…