LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
Your Brand is Built in Moments of Frustration: Here’s How to Turn Angry Customers into Raving Fans
In tech and SaaS, we often face customers at their most frustrated moments. When something’s not working, they’re annoyed, or confused, that’s where our true brand shines—not in the tools we sell, but in how we respond. 👉 Reflect Today: When a customer reaches out in frustration, it’s an opportunity to solidify your brand and…