LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
Your Story Is Someone’s Survival Guide
Think your life’s been too “ordinary” to inspire others? Think again. 👉 Reflect today: What have you lived through that someone else desperately needs to hear? 1️⃣ You’ve Got Gold in Your PastEvery win. Every fail. Every what the heck just happened? moment. It’s all content. It’s all value. It’s all wisdom. You’ve been through…
How To Run Special Sales Without Damaging Your Brand Trust
Ever launched a birthday or seasonal sale… only to realise you accidentally devalued your offer? 👉 Reflect today: Are your sales celebrating your brand or quietly eroding its trust? 1️⃣ Celebrate Without Discounting YourselfBusiness birthdays, EOFY sales, Black Friday, International Chihuahua Day – all great reasons to create an offer. But don’t just slash prices…
How to Get AI to Become Your Free Marketing Manager
Imagine having an employee working 24/7, sending you leads and sales… without paying them a cent (or your first born). 👉 Reflect today: Is your content strategy ready for the AI revolution? 1️⃣ AI is the New GooglePeople are no longer just searching on Google. They’re asking ChatGPT, Gemini, and other AI tools directly. And…
Want Your Inbox to Go “Cha-Ching”? Here’s the Truth About Course Success
Yes, I do have a Stripe “ding” that goes off every time a sale comes in—and yes, my house celebrates it like a football goal. But that ding? It’s not magic. It’s math + marketing + planning. 👉 Reflect today: Are you expecting sales without putting in the strategic groundwork? 1️⃣ Start With a Business…
How to Shut Down Imposter Syndrome with Proof You’ve Earned It
If you’re feeling like a fraud… let’s remind that inner critic exactly who’s boss. 👉 Reflect today: Are you giving yourself credit for how far you’ve come? 1️⃣ Your Success Isn’t Luck—It’s LogisticsThat win you just got? That growth you’re seeing? It’s not magic. It’s not “right place, right time.” It’s you. It’s your work,…
How to Package and Price Your Expertise for Every Budget: Free to High-Ticket Offers That Convert
Ever given someone a taste and they ended up buying the whole block? That’s how your offers should work. 👉 Reflect today: Are you giving your audience options to buy from you at every level of investment? 1️⃣ One Topic, Three TiersYou don’t need 10 different topics. You just need to package ONE message three…
How to Build a Wildly Successful Business—Even If You Start with Nothing
Let me tell you something real… you don’t need to come from the “right” background to create something extraordinary. I’m proof of that. 👉 Reflect today: Are you telling yourself your background, education or circumstances are stopping you? Let this be your wake-up call—they’re not. 1️⃣ You Can Start From AnywhereBorn into a Gypsy heritage…