LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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“What If I Don’t Sell My Course?” — Here’s the Reality Check You Need
Ah, that old chestnut.“But what if I don’t sell any?” Let’s flip that thought on its head: You’re already not selling any—because you haven’t made the course yet.So guess what? You’re at rock bottom, darling. The only way from here? Up. 1. No Course = No Sales The fear of not selling is keeping you…
“What If It Fails?” — Here’s the Real Failure No One Talks About
You’re sitting there not launching your product, course, book, or offer because you’re scared it won’t make money? Here’s the kicker:👉 Not launching guarantees you won’t make money.Your fear is already manifesting the exact outcome you’re worried about. The Truth About Fear and Failure No Offer = No IncomeYou’re not making sales because you haven’t…
“Just Repurpose Everything” — A Realisation Worth Its Weight in Funnels
One of the juiciest mic-drop moments from our recent workshop was this: “I think my biggest takeaway is it’s just repurpose everything. Repurpose, repurpose, repurpose. I used to overthink it — thinking I had to create something different for every platform. But now I see that one thing can be repurposed across everything. The IP…
How to Turn Your Knowledge Into an Online Course That Sells (Even If You’re Starting From Scratch!)
How to Turn Your Knowledge Into an Online Course That Sells (Even If You’re Starting From Scratch!)Think building a course is only for tech experts or big influencers?Think again. If you have knowledge, you have a product. Reflect Today:What questions do people always ask you?Those answers could be your next income stream. You don’t need…
How to Overcome Imposter Syndrome and Teach With Confidence (Even If You Feel Like You’re “Not an Expert”)
Think you’re not qualified enough to launch a course or coaching program?Think again. Because the truth is: expertise isn’t about perfection—it’s about perspective. Reflect Today:What’s really stopping you from sharing what you already know? Chances are, it’s not lack of knowledge.It’s that little voice whispering, “Who am I to teach this?”Here’s how to quiet the…
How to Sell What People REALLY Want
Are you selling your skills—or the results your skills can deliver? 👉 Reflect Today: People don’t buy the topic you teach. They buy the transformation, outcome, and impact your teaching creates in their lives. Here’s how to shift your messaging to skyrocket your sales: 📌 Sell Results, Not TopicsYour course, coaching, or workshop is just…
HURRY!! There are ONLY 3 DAYS Left Until The Most Unmissable Business Bootcamp of 2025!
Think: Building your brand as an authority expert in your field, and setting up your back-end tech systems and automations to give you a MEGA unfair advantage!! Grab your ticket for Legends Lab LIVE Bootcamp 2025: https://sarahcordiner.com/legendslive/ Calling all business owners on the Gold Coast and beyond… The Legends Lab LIVE Bootcamp IS A BUSINESS…
How to Package Your Knowledge for Maximum Impact & Income
The days of choosing ONE way to deliver your expertise are over! 👉 Reflect Today: Do you offer just one type of service, or do you have an entire ecosystem of products at multiple price points? Here’s Your New Strategy: 📌 Create Multiple Versions of Your Expertise:Starter (low-priced entry points)Main course (core products or services)Premium…
How to Turn “Can I Pick Your Brain?” Into Cash and Impact
Let’s get real: coffees don’t pay the bills! Sure, we love the chat, but how often does “brain picking” turn into real business? 👉 Reflect Today: When someone asks for your expertise, do you have a ready-made menu of services—or just coffee chats? Here’s the game-changer: 1️⃣ Package Your KnowledgeCourses, memberships, coaching programs, boot camps,…
How to Build a 7-Figure Ed-Tech Business from a Hairband Suspension and a Dream
You don’t need straight A’s, a fancy degree, or a Silicon Valley zip code to create a globally impactful SaaS business. You just need passion, purpose, and a little rebellion. 👉 Reflect today: Are you waiting for permission, or are you ready to create your own rules? 1️⃣ Start Where You AreFrom suspensions over hairbands…