LATEST ARTICLES BY SARAH CORDINER
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Published author and qualified industry leader in education & course creation
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š Reach Both Analytical & Global Learners with Your Brand Content!
Did you know that different information-processing styles can impact how people engage with your content? Hereās how to capture both analytical and global thinkers with a balanced approach in your content strategy. š Reflect Today: Are you tailoring your content to different learning styles? Hereās a quick guide to make it work: 3 Tips to…
Why Visibility Wins Now (And Why You Canāt Be Quiet Anymore)
Letās be very clear about whatās actually happening right now. 1ļøā£ AI Is Now Sending Traffic There is a brand-new acquisition line called AI-referred traffic. People are literally typing into ChatGPT:āWhoās the best course creation coach in Australia?ā If there isnāt enough content by you on that topic, AI wonāt refer you.Itās that simple. 2ļøā£…
Whatās Actually Working in 2026 (Despite the Noise)
Letās cut through the hype. Iāve read the data.Iāve watched the platforms.Iāve tested this in real businesses. Hereās whatās actually working. 1ļøā£ Video Is Still King (But Not the Polished Kind) Every major platform, including Meta themselves, is still prioritising video. But hereās the shift. Raw, unedited, conversational, unscripted video is outperforming polished, over-produced content….
How to Create 365 Days of Social Media Content Using AI, Content Pillars & a 2026 Strategy
Social Media Marketing in 2026 Is Not About āPosting Moreā. Itās About Structure, Strategy, and Leverage. Letās set the scene. If social media feels noisy, overwhelming, or like youāre constantly behind, itās not because youāre bad at it.Itās because most people are creating content without a system. Hereās what actually matters going into 2026. 1ļøā£…
Want More Clients Without Ads? Hereās the Secret Source of Traffic No Oneās Talking About
When you step into the spotlight, itās natural to suddenly notice every flawāyour wrinkles, your voice, or the fear of trolls. But hereās the truth: people arenāt waiting to judge you, theyāre searching for your help right now. š Every single day, people type into Google and ChatGPT questions like: āHow do I getā¦?ā āHow…
Stop Chasing ViewsāStart Building Your Legacy
The real power of content isnāt in how many likes or views you get todayāitās in the long-term, cumulative effect of consistently showing up and contributing to your field. Quietly but surely, people are watching. The more you share, teach, and help, the more you become the undeniable first choice for the people who will…
How to Win Business Without āSellingā
When you become the most helpful person in the room on your topicāyou automatically win the business. Instead of forcing sales, shift your mindset. Think of your social media and content as your personal stage. Use it to share your passion, express yourself, and genuinely help your audience. Hereās how to make marketing feel funāand…
Content Creation Workshop: Blogging, Vlogging, Podcasting & Video Creation Dominate Your Industry, Get Fans & Sell More Products With Organic Content That Converts
š„ 7 DAYS TO GO š„Letās be honestā¦ š Are you still staring at a blank screen wondering what to post?š Are you posting randomly without a strategy?š Are you spending HOURS creating content and still hearing crickets? You’re not alone ā and you’re not doing anything wrong. You just need a system.And in just…
Shift Your Mindset: Build a Spiderweb on the Interweb!
š Reflect today: Are you chasing likes, or are you building a digital presence that attracts customers 24/7? Hereās how to create a content strategy that works like magic: 1ļøā£ Forget the Likes, Focus on SearchItās not about getting 5,000 likes itās about creating content that answers the questions your audience types into Google. 2ļøā£…
Two Types of Content to Scale Your Reach
Two Types of Content to Scale Your Reach To maximize your content strategy, focus on two types of posts: 1ļøā£ Educational Content: These are your talking heads where you’re giving value, teaching, and sharing insights.Combine this with B roll footage in the background (think: you working or something relevant), adding educational value through text or…