LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
How to Get More Free Traffic by Creating Searchable Content Online
Around 80% of the income I’ve generated over my 20+ years in business has come from something ridiculously simple: Posting content online. No massive advertising budget. No huge fancy marketing team. Just me and my fake fingernails going clippity-clap on a keyboard. And today? It’s easier than ever. Because you’ve now got AI helping you…
How to Use Organic Content Marketing to Drive Free Traffic & Sales
Organic marketing. Yes, really. My Google Analytics shows very clearly that over 70% of my traffic and leads come from organic content. Not ads.Not partnerships.Not hacks. Content. And not just in the last 12 months.Consistently. For over a decade. Let’s break this down properly. 1️⃣ What Is Organic Content, Really? Organic content is anything you…
⏳ Just 21 Days Away: Million Dollar Memories Workshop!
Have you ever sat down to write a post, email, keynote or video script and thought: “I know I have the PERFECT personal story for this…I just can’t remember what it was!” You stare at the blinking cursor. You try to remember when it happened, who was there, what you learned and whether you’ve already…
How to Grow Your Business Without Paying for Ads
Here’s a question every business owner should ask themselves: How can I get in front of more of my ideal customers… without spending thousands on advertising? For many new businesses… The answer isn’t Facebook Ads. Or Google Ads. It’s organic marketing. Because before you spend money buying attention… Learn how to earn it. Here’s what…
How to Use Claude AI to Rewrite Old Blog Posts for Massive Traffic
One of the questions I get asked all the time is: “Sarah, I’ve been away from my business for a while. How do I start again without feeling like I’m back at square one?” The first thing I want you to know is this: You’re not starting from scratch. You’re starting from experience. The market…
How to Write AI-Optimized Blog Posts That Rank on Google and AI Search
Can I tell you something that most business owners completely overlook? They spend hours creating content… Then they never look at it again. Meanwhile, some of their best-performing content is sitting quietly on their website doing all the heavy lifting. And now that AI search is becoming mainstream, that’s becoming an even bigger missed opportunity….
Why Blogging, SEO, AEO and AI Search Matter More Than Ever
Can I tell you one of the biggest mistakes business owners are making right now? They’re still creating content as though it’s 2020. They’re focused on chasing likes. Chasing followers. Chasing viral posts. Meanwhile, the internet has completely changed. People aren’t just Googling anymore. They’re asking AI. They’re opening ChatGPT. They’re opening Gemini. They’re opening…










