LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How To Use SEO, AEO and GEO To Get Free Traffic From AI
Business owners who learn this NOW are going to have a massive advantage over the next few years. Because the way people search for information has fundamentally changed. People are no longer just going to Google and typing: “How do I…?” They are now asking:💜 ChatGPT💜 Gemini💜 Claude💜 AI search engines Questions like: 💜 Who…
How Trades and Service Businesses Can Use AI and Automation to Scale Faster in 2026
Most business owners don’t have a sales problem. They have a capacity problem. They’re buried under quotes, invoices, follow-ups, missed calls, customer enquiries, admin, emails, scheduling, project management and endless interruptions. The result? The business owner becomes the bottleneck. The good news is that we are now living in a time where technology, AI and…
How to Use AI to Find More Customers and Increase Your Conversion Rates
Let’s be honest. Most business owners are sitting on a goldmine. And they don’t even realise it. They’re constantly chasing: New leads. New followers. New traffic. New customers. Meanwhile… They’ve completely forgotten about the people who have already bought from them. Can we just take a moment to appreciate how crazy that is? You worked…
How To Create an IP Framework That Makes Your Business Look Instantly More Valuable
One of the fastest ways to increase the perceived value of what you do… …is to stop teaching random information and start packaging your expertise into a FRAMEWORK. Because people don’t buy “information”. They buy:💜 Structure💜 Clarity💜 A pathway💜 A step-by-step process💜 A transformation they can visualise This is why frameworks work so well. An…
How To Create Social Media Images With AI in Minutes
One of the biggest reasons business owners don’t post consistently is this: They think every piece of content needs:💜 Professional lighting💜 A full photoshoot💜 Hair and makeup💜 Fancy editing💜 A graphic designer💜 Three hours of effort Honestly? Absolutely not. Some of my best-performing posts were made from:💜 Screenshots from videos💜 Selfie timer photos💜 Random phone…
How To Use ChatGPT To Create 365 Social Media Posts In Your Brand Voice
Can we all just take a moment to appreciate how absolutely BONKERS this is? We are now living in a world where you can literally train AI to write content in YOUR voice. YOUR personality.YOUR style.YOUR energy.YOUR teaching approach. And honestly? Business owners who learn how to leverage this are going to move SO much…
How To Create 365 Pieces of Content Without Running Out of Ideas
One of the biggest myths in content marketing is: “I don’t know what to post.” No. You don’t know how to STRUCTURE your ideas. Because if you actually understand your industry properly, there are literally HUNDREDS of things you could be talking about. And this is why I teach business owners to create content pillars….
AI Is Replacing Jobs… So Stop Clinging to Your Old Identity (Here’s How to Adapt)
AI has changed the value of information forever, and many careers are going through an identity death. Here’s why the most adaptable problem solvers will thrive, and five practical steps to expand your value in the AI era, with prompts to copy.
How to Use Claude CoWork and AI Automation to Save Hours Every Week
The Businesses That Learn AI Fastest Will WinMost people still think AI is just:“Write me a caption.”“Help me write an email.”“Give me a social media post.” But what I showed inside my Claude CoWork Masterclass was something VERY different. We are now entering the era of AI coworkers. Not just AI assistants. AI that can…
How To Use Claude Cowork AI To Automate Your Business & Save Hours Every Week
Most business owners are still using AI like a calculator… Meanwhile some of us are building entire AI WORKFORCES. This week I delivered my live CLAUDE COWORK MASTERCLASS where I showed exactly how I’m using AI to: And honestly… The room collectively lost its mind a few times 😂 Because once you SEE what AI…