LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Stop Overcomplicating AI and Actually Get More Done
One of the biggest mistakes I see people making with AI is treating every conversation like a completely new conversation. Every time they open ChatGPT, Claude, Gemini, or another AI tool… They start from scratch. Again. And again. And again. Can you imagine hiring a new staff member every morning and having to explain your…
How To Turn One Piece of Content Into a Podcast, YouTube Video and 10 Social Posts
Introduction One of the biggest mistakes I see business owners making with content… …is creating EVERYTHING from scratch. A new idea for every platform.A different strategy for every channel.Completely separate workflows for blogs, podcasts, videos and socials. No wonder everyone’s exhausted. Meanwhile… The smartest creators are taking ONE idea……and multiplying it across the internet. This…
How To Use Blogging and SEO To Get Free Traffic From AI
One of the biggest mistakes business owners are making right now… …is ONLY posting on social media. Because social media posts disappear FAST. But blog posts? Blog posts become searchable digital assets sitting on the internet working for you 24/7. And do you know where AI tools like ChatGPT, Gemini and Claude are pulling a…
HOW TO TURN AI INTO YOUR SMARTEST EMPLOYEE (AND SAVE HOURS EVERY WEEK)
Let’s be honest. Most business owners are still using AI to write the occasional social media post. Meanwhile, some of us are using it to run entire departments. And that’s where the real opportunity is. Because AI isn’t just a content creation tool. It’s a business operations tool. It’s a research assistant. It’s a marketing…
How To Create Social Media Images With AI in Minutes
One of the biggest reasons business owners don’t post consistently is this: They think every piece of content needs:💜 Professional lighting💜 A full photoshoot💜 Hair and makeup💜 Fancy editing💜 A graphic designer💜 Three hours of effort Honestly? Absolutely not. Some of my best-performing posts were made from:💜 Screenshots from videos💜 Selfie timer photos💜 Random phone…
How To Use ChatGPT To Create 365 Social Media Posts In Your Brand Voice
Can we all just take a moment to appreciate how absolutely BONKERS this is? We are now living in a world where you can literally train AI to write content in YOUR voice. YOUR personality.YOUR style.YOUR energy.YOUR teaching approach. And honestly? Business owners who learn how to leverage this are going to move SO much…
How To Create More Video Content Without Spending Your Whole Life Filming
One of the biggest excuses I hear from business owners is: “I don’t have time to create content.” And honestly? I get it. Some days I look fabulous and sparkly and ready to conquer the world… …and other days it’s dry shampoo, fluffy socks, a mum bun and emotional support coffee. But this is exactly…
How To Create 365 Pieces of Content Without Running Out of Ideas
One of the biggest myths in content marketing is: “I don’t know what to post.” No. You don’t know how to STRUCTURE your ideas. Because if you actually understand your industry properly, there are literally HUNDREDS of things you could be talking about. And this is why I teach business owners to create content pillars….
How to Use Claude CoWork and AI Automation to Save Hours Every Week
The Businesses That Learn AI Fastest Will WinMost people still think AI is just:“Write me a caption.”“Help me write an email.”“Give me a social media post.” But what I showed inside my Claude CoWork Masterclass was something VERY different. We are now entering the era of AI coworkers. Not just AI assistants. AI that can…
Why Gemini Is Changing the Way Smart Business Owners Use AI
Let’s get something straight.Not all AI is created equal anymore. ???? Reflect Today: Are you using AI to feel validated… or to be challenged into better decisions? Because that difference now matters more than ever.Here’s what I’ve discovered after testing this obsessively. 1️⃣ ChatGPT Is Agreeable. Gemini Is CorrectChatGPT is very good at sounding supportive.Sometimes…